I help brick-and-mortar and local businesses increase revenue, cut costs, and build systems that grow without you. Not theory — real results, measured in dollars.
Owner was bleeding margin on delivery apps, had no direct sales channel, inconsistent pricing, and vendor contracts that hadn't been reviewed in years.
Had a website and online store developed and optimized for SEO, integrated the full menu, and launched a direct ordering system — giving the business full ownership of its customer relationships and revenue.
Professional photography for every menu item, corrected pricing that was leaving money on the table, and negotiated fees down — in one case from 15% to 6%.
Improved Google Maps rankings for multiple competitive keywords. Implemented Google Ads driving direct sales conversions and expanding the business's web presence. Continuously optimized the digital stack for better features and performance at lower cost.
Nurtured a relationship with a major food distributor rep who audited the client's existing invoices — uncovering roughly $150k in annual savings on the exact same items. Established a second distributor for both better pricing and supply chain contingency.
Restructured menu layout, corrected pricing, and optimized the POS system — increasing average order value by 27% on a key delivery platform. Streamlined operations for speed and accuracy across all sales channels.
Introduced recipe and ingredient costing software tracking every menu item, variant, and disposable down to the penny. The owner now has exact cost data enabling smarter decisions on pricing, purchasing, scaling, and which items to promote.
Developed a creative SBA loan structure that eliminates the standard 10% down payment requirement — fully within SBA guidelines. Client is using this strategy to acquire her next location this year while preserving cash and maximizing cashflow.
Advised on a cash discount menu pricing program that saves the business 100% on credit card processing fees. Currently being implemented — translating to thousands in annual savings that go straight to the bottom line.
Researched and identified that the business could legally sell liquor on pickup and delivery orders. Timed the application to coincide with upcoming legislation reducing permit costs significantly. Expected to increase revenue by 10–20% once live.
Networked to connect with a co-creator of one of the first major delivery subscription programs in the industry — now a partner at a top delivery platform marketing agency. Advising the client to bring them on board for exclusive native discounts and proven growth strategies from industry pioneers.
Menu engineering, pricing strategy, average order value increases, upsell systems. I find the revenue you're already sitting on and unlock it.
Websites, apps, SEO, Google Maps rankings, Google Ads, and delivery platform optimization. Own your customers instead of renting them.
Distributor renegotiation, contract reviews, subscription audits, fee negotiation. Most businesses are overpaying on things they haven't looked at in years.
POS optimization, workflow automation, compliance advisory, and tech management. Build systems that run without you watching them.
Ongoing strategic partner embedded in your business. On-call for tech issues, emergencies, and major decisions. All the value of a C-suite hire at a fraction of the cost.
Market positioning, expansion planning, creative SBA loan structuring, and multi-location scaling. I've built $0-down acquisition strategies that preserve cash while accelerating growth.
Every engagement starts with a deep audit. I look at your revenue streams, cost structure, vendor contracts, digital presence, and operations — then I tell you exactly where the money is hiding. No charge for the initial call.
I prioritize by dollar impact. We tackle the biggest wins first so you see ROI immediately — not six months from now. Most clients see measurable results within the first 30 days.
My goal is to make your business stronger whether I'm involved or not. I build repeatable systems, train your team, and document everything. You keep the playbook forever.
Book a free 30-minute strategy call. I'll take an honest look at your business and tell you exactly where the biggest opportunities are — whether you hire me or not.